Women's Empowerment + KIMOJI
While planning the creative roadmap for KIMOJI, I'm constantly strategizing moments that are meaningful to the brand. As International Women's Day was approaching and Kim's personal app was debuting a thematic week of content around women's empowerment - it sparked the idea for a KIMOJI collaboration of 6 strong mantras and messaging to add to the KIMOJI app.
Role: Art Direction, Design
Designers: Kelsey Chow, Claire Shair-Ali, Tyson Hubley
social MEDIA PROMOTION
Social media takeovers created for promotion and marketing. Includes customized grid views on Instagram and interactive assets within stories on multiple social platforms.
INSTAGRAM GRID VIEW
VISUAL REFERENCE + INSPIRATION
I was motivated and inspired by creative signage across the globe from women's marches.
